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Chinatimes
@chinatimes.com
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1 hour
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曼都大陸門市從百家收到30家 台灣又遇斷層 60歲「美髮龍頭」轉型記
走過60年歲月的台灣美髮龍頭曼都,如今面臨「客群斷層」與「人力短缺」的雙重挑戰,董座賴淑芬該如何守住不變優勢、找到新的利基? 走進位於台北市長春路上的「曼都髮型」,眼前看見的是平均年齡約30歲的設計師群,以及現代工業風的簡約裝潢,感受不出這是一家剛過完60歲生日的「資深品牌」。 「這在以前絕不可能!」留著一頭俐落短髮、幾乎與品牌同齡的曼都集團董事長賴淑芬笑稱,過往的曼都店面...
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