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Elpais
@elpais.com
·
2 hours
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Luis Bassat, publicista: “La gran idea es tan difícil de encontrar como fácil de despreciar”
Luis Bassat, un pionero en el ámbito de la publicidad en España y coautor de las ceremonias olímpicas de Barcelona 92, sostiene que la búsqueda de ideas brillantes es un desafío considerable...
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